SEO (Search Engine Optimization) is the part of internet marketing which has been popular as a classic method to promote a website with improving the ranking on the SERP (Search Engine Result Page). However, If you want to get a high ranking position of your website and web pages in the search engine so you need to develop a website as search engine friendly. If you want to develop your business in online sector and get a more popularity of business. Now, every marketer and expert doing the predictions for future of SEO in the industry that is growing in the marketing sector like as an important tool.
Today, marketing needs in all sectors to promoting business, product, services and many other things and every person wants to promotion in less time so keeping in mind they are choosing digital marketing factors not traditional because digital marketing has been better prove for promoting business services and products. Nowadays, many IT institutions are providing perfect SEO training with more opportunities through marketing experts.
In this post, we are talking about SEO interview questions and answers which are more helpful for freshers and experienced. These questions always asked in the interview so read this post which can better prove for you to getting a right job.
Here are the list of essential SEO questions and answers.
1.what do you understand by SEO?
SEO stands for “Search Engine Optimization” which is the process of changing the ranking position of a website or a web page in SERP( Search Engine Result Page ). It is the part of digital (internet) marketing and provides the natural, organic, and ethical results on the site.
2. What is the sandbox in SEO?
Google sandbox is an imaginary part where new and fewer authority sites are kept for a particular time period. which sites kept in a sandbox that is not displayed on the SERP.
3. What is the name of most important Google algorithm updates ?
Google has rolled out many algorithm updates till now in which some most important updates are they.
- Panda
- Penguin
- Pigeon
- Hummingbird
- Mobile Update
- RankBrain
4. What do you understand by On-Page SEO and Off-Page SEO?
On-page SEO means optimizing the website and changes of title, meta tags, site structure, content, images, robots.txt, canonicalization issues etc.
Off-page SEO means to optimize the website popularity through link building and social promotion.
5.What is keyword stemming?
It is the process of finding out the root word from the query like you search the “playful” so it focuses on the “play” word with the help of stemming algorithm.
6. What is LSI?
LSI stands for “Latent Semantic Indexing” which is the technique of connection finding between words and use of synonyms.
7. What are the limitations of title and descriptions tags?
Title tag limit between 60-70 characters and meta description tag limit between 160 - 170 characters.
8. What are 301 and 302 redirections?
301 redirection is the permanent redirection which redirecting the users from old page URL to new page URL and helpful for passing the 90-99% link juice from old to new URL.
302 redirection is the temporary redirection.
9. What do you understand by Cloaking and Doorway page?
Both are the black hat techniques which used an unethical way for getting the result on website. Both present the different version of web pages for user and search engine.
10. What is robots.txt or Meta robots tag?
Robots.txt is a text file which give the instruction of search engine crawlers that what should read and index and what should not.
Meta robots tag is a tag which appears on the page for giving the instruction for crawlers through some attribute like “no index”, “no follow”, “noarchive”, “noodp” for not to index and other things.
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